Why it’s Wow

Our hair volumizer is free of alcohol, salt, drying resins typically used to create volume

Massive volume plus super healthy hair quality

Long-lasting

Innovative light, frothy formula for weightless volume

Heat protection

How to Use

1. Can be used on damp or dry hair

2. Divide hair into sections applying 2-3 pumps worth of product to each section and smooth through from top to ends.

3. Comb through to distribute evenly.

4. Style. Hair can be blow-dried or air-dried.

Best for Hair Types

Fine, thin, limp hair. Ideal for color-treated, dry, dehydrated, damaged or fragile hair.

NOTES FROM THE COLOR WOW LAB

Typical volumizing products use hair-dehydrating ingredients (alcohol, salt and drying resins) to dry out and force open hair’s protective, outer cuticle layer. When the cuticles are roughed up and raised, hair strands can’t lay flat, creating the effect of fluffed-up, full-volume hair. However! opening the cuticle is very damaging, and leads to dehydration, frizz, brittleness. Xtra Large uses totally new volumizing technology: a weightless yet bulky polymer blend (fortified with strand-strengthening BAMBOO) that mimics a raised outer cuticle layer but leaves hair’s essential cuticle layer smooth, intact, and hydrated. The result? Instant voluptuous, sexy “naked” volume, body, guts and grip without compromising hair health.

Ingredients

WATER/AQUA/EAU, PROPANEDIOL, VP/DMAPA ACRYLATES COPOLYMER, PHENOXYETHANOL, CAPRYLYL GLYCOL, PPG-26-BUTETH-26, PEG-40 HYDROGENATED CASTOR OIL, DISODIUM EDTA, BENZALKONIUM CHLORIDE, BAMBUSA ARUNDINACEA LEAF EXTRACT, POLYQUATERNIUM-22. F#503-0

Although we strive to be as accurate as possible, we do not warrant that product descriptions or other content on our websites or Platforms are free from error, complete or current.