Proven to reduce breakage by 50%* in a single blow dry, heat protectant.

Why it's WOW

Makes a major difference with just one blow dry

50%* less breakage after just one use 

Instantly strengthens brittle, fragile, damaged hair

Heat protectant.

How to Use

1. After shampooing and conditioning, towel-dry hair lightly.

2. Shake bottle well, then dispense two to three pumps into palm and smooth through hair, starting one inch below part and through to ends.

3. Do not rinse.

4. Style with heat to activate.

Best for Hair Types

For brittle, fragile, damaged hair that breaks easily or has split ends. Ideal for color-treated and chemically-treated hair, especially hair that’s over-processed.

Notes from the Color Wow Lab

This leave-in, heat-protectant treatment is activated when you blow dry. 

Formulated with sulfur-rich blue sea kale, Amino Acids and B vitamins, it instantly helps fortify hair’s internal sulfur bonds for stronger, more resilient strands.

Ingredients

WATER (AQUA/EAU), BEHENTRIMONIUM METHOSULFATE, CETEARYL ALCOHOL,

CAPRYLIC/CAPRIC TRIGLYCERIDE, POLYQUATERNIUM-37, GLYCERIN, BUTYLENE GLYCOL, PEG-40

HYDROGENATED CASTOR OIL, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, CRAMBE

MARITIMA LEAF EXTRACT, ASCOPHYLLUM NODOSUM EXTRACT, CAPRYLYL GLYCOL,

CETEARETH-20, PHENOXYETHANOL, PPG-26-BUTETH-26, FRAGRANCE (PARFUM), SILICONE

QUATERNIUM-18, TRIDECETH-6, PPG-1 TRIDECETH-6, TRIDECETH-12, BENZYL SALICYLATE,

LINALOOL, LIMONENE. F#702-6